Amgen was well-respected for the quality of their science and the many breakthroughs they had made in treating some of the most difficult diseases. What was less appreciated was the passion their scientists have for improving people’s lives and the compassion they feel for the patients they serve. This film was created to communicate the “why” behind what Amgen does. They study the body to conquer disease. The tagline I created for them sums it up: “The answers are within.”